Economic signals are mixed and it causes both experts and average Americans to wonder if the recession will be over anytime soon.

Some would say it is not a good time to start a business, but many women are finding it may just be the perfect time to do so.

Josephine Nicholas is an expert on business marketing and communications.

She is following the trends in start-up businesses today and joined CBN News to talk about why some businesses are working out so well, especially for women.

Nicholas pointed out three reasons why she thinks women make great business owners:

-Women have natural people skills
-Women are natural multi-taskers
-Women don't shy away from risk

Click the player to hear Nicholas' advice for anyone looking to make the jump into entrepreneurship.