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Loud Commercials Force Annoyed Lawmaker to Action

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Anyone who watches TV knows that commercials can sometimes sound much louder than television programs.

Now, Congresswoman Anna Eschoo of California has taken her irritation with loud commercials to Capitol Hill.

"[It was] something that was cumulative for me," she said. "Cumulative in terms of aggravation."

Ordinary TV watchers Faye and Jim Demetriou agree.

"To me it's an invasion of my living room and my sound comfort," Faye Dametriou said. "And if they are trying to sell me a product they've just lost me because I am not going to listen to it."

When loud commercials come on, the Demetrious hit the mute button, like millions of other Americans.

Eschoo has proposed a bill that would requires commercials not be louder than the TV shows they air in between.

Loud commercials are one of the top complaints received by the Federal Communications Commission.

Currently, ads can air at the loudest volume of a TV program, meaning a commercial for toothpaste can sound as loud as an intense drama.

If Eschoo's bill becomes law, broadcasters would have two years to equalize the volume -- a push she says is striking a chord with her colleagues.

"I've never had so many members of Congress say thank you," she said.

She added that lawmakers could pass the bill in time for Christmas.

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Mark Martin currently serves as a reporter and anchor at CBN News, reporting on all kinds of issues, from military matters to alternative fuels. Mark has reported internationally in the Middle East. He traveled to Bahrain and covered stories on the aircraft carrier, the U.S.S. Dwight D. Eisenhower. Mark also anchors CBN News Midday on the CBN Newschannel and fills in on the anchor desk for CBN News' Newswatch and The 700 Club.