Can Restrooms Really Attract Customers?

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VIRGINIA BEACH, Va. -- It's not exactly dinner conversation or is it?  When you find an exceptional bathroom in a restaurant, you may return to your table with the good news.

That type of enthusiasm can be found at the nation's top restaurant bathrooms as determined by the Web site

On Virginia Beach's ocean front, lies the country's number two bathroom, according to the Cintas Corporation--a nation-wide cleaning company.

So what does it take to have an award-winning bathroom? Contest organizers say it must be clean and memorable, but you be the judge.

"The favorite thing is always the flat-front sinks that have a mirror-mounted faucet," said Catch 31's Emily Morton. "The doors have frosted portholes and it has blue mosaic tiles mimicking the ocean and it's very shimmery.

Catch 31 is part of Virginia Beach's Hilton hotel. The upscale hotel designed its restaurant with a blue and white nautical theme, keeping the design in its attention-getting rest rooms as well. But why invest so much in a bathroom?

"If you come into a restaurant and you go to the restroom and it's not clean and it's not pristine and it's not perfect, you start to ask yourself -- "Is this a place where I really want to be?," Morton told CBN News.

Not all award-winning bathrooms are so luxurious. Some like Jungle Jim's in Ohio, are downright nutty with port-o-potty doors that fool customers until they step inside.

But for all these restaurants, rave reviews from their diners are proof that they made the right decision.

"It's 100% about the experience of the guest," Morton said.

"The best thing I like about it is the water comes out of the mirrors," said one customer. "It's really cool.

Another customer thought it was also great. "I had a great experience," he said.

Restaurants are hoping these kind of great experiences will translate into great profitability, even in the midst economically challenging times.

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CBN News
Heather Sells

Heather Sells

CBN News

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