NBC's controversial new show "The Playboy Club" is being cancelled less than a month into the fall TV season.
The network said Tuesday that the series drew only 3.5 million viewers for its third episode, which aired Monday.
Before "The Playboy Club" debuted, the Parents Television Council criticized the show for its storyline that "glamorizes porn."
The 1960s set drama series follows the lives of women working in Chicago's Playboy Club.
"Bringing 'The Playboy Club' to broadcast television was a poor programming decision from the start," the pro-family group said in a statement.
"We're pleased that NBC will no longer be airing a program so inherently linked to a pornographic brand that denigrates and sexualizes women," they said.
The drama series didn't get off to a great start, with only 5 million viewers for its first episode.
PTC urged sponsors to pull their ads from the series. One affiliate in Utah refused to air the show at all.
An NBC spokesman said that pressure had nothing to do with show's demise.