As Chick-fil-A experienced record turnouts at restaurant locations across the nation Wednesday, gay rights activists are planning their own public showing with a "National Same-Sex Kiss Day."
Many saw Wednesday's "Chick-fil-A Appreciation Day" as a necessary opportunity to support company leader Dan Cathy, who has come under fire since affirming his support of traditional marriage and biblical values.
Messages like "God Bless Chick-fil-A" and "Thanks for taking a moral stand" were posted on the CBN News Facebook page following the event.
But not all Christians are praising the move. Evangelical blogger Barnabas Piper called Chick-fil-A Appreciation a "bold mistake."
"The emotions and contentions between the Christian community and the homosexual community runs high enough already that to make a public stand in such a way that it's perceived as discriminatory is a risky thing to do, and it puts the name of Christ in a tenuous position," Piper said in an interview with Chris Fabry on Moody Radio.
The gay marriage debate is an emotional and sometimes heated one for Christians. But are events like "Chick-fil-A Appreciation Day" only adding fuel to the fire?
How should Christians dialogue with the gay community and handle events like the same-sex kiss-in planned for Friday?
CBN News spoke with Peter Sprigg, senior fellow for policy studies at the Family Research Council, about this. Click play for his comments, on CBN Newswatch, Aug. 2.