Former Indianapolis Colts head coach Tony Dungy is offering an alternative to Madonna's halftime show during the Super Bowl this year.
Streaming online this year during the Super Bowl's halftime show will be a three-minute video that features Dungy and his wife, Lauren, urging Christians to consider adoption.
The Dungys have several adopted children themselves, and they believe adopting a child mirrors the adoption of believers into God's family.
Today, more than 100,000 kids in the United States need a home.
"The big win on Super Sunday would be to raise awareness about the millions of children who need a family," Dungy said.
"I would love to see thousands of local community groups and circles of friends gathering together to stop and consider how they can help," he said.
The video can be played at game parties and at churches during their services.
The Adoption Journey Project, a coalition of three groups that handles domestic and foreign adoptions, sponsored the production.
*Originally aired on February 3, 2012.