Many Christian organizations are using the upcoming 2012 Olympic Games in London for ministry.
Tim Pitcher, with Athletes in Actions, said his group is working to reach 2,500 Olympians for Christ.
Pitcher spoke more about AIA's "Road2London" project, what kind of doors the games open for evangelism, and the purpose of the Erick Liddell award they bestow, on CBN Newswatch, July 13.